Global Business Development Manager


Adolf Baeyensstraat 53, 9040 Gent (Belgium)

About you

You’re a real deal-hunter who lives by the saying “no is not an option!”. You’re interested in Technology & Innovation and can’t wait to convince bakeries, patisseries and chocolateries of the benefits they generate

In a nutshell:

  • Digital native
  • Deal-hunter & Negotiator
  • Ambitious & Dynamic
  • Communicative & Outgoing
  • Customer-oriented & Proactive


  • fluent in English (nice to have: knowledge of Spanish, French, German, ...)
  • MsC Economics / Commercial engineer / Industrial Engineer: ICT (nice to have: business school)
  • 3-10y sales experience (ideally: Technology SaaS / food & beverage business)

Your responsibilities


The Global Business Development Manager is accountable for the sales results (growth) of Bakeronline in the assigned countries. The Global Business Development Manager is responsible to:

  • define and implement the sales strategy together with the Bakeronline Management Team, national Bakeronline sales ambassadors and the local Puratos Management Team
  • manage and support the national Bakeronline sales ambassadors
  • manage and support the local Puratos sales teams
  • build and maintain third party collaborations
  • build market intelligence for future innovations in order to reach its objectives of growth

Key tasks:

  • Develop the sales strategy for Bakeronline in the assigned countries in collaboration with the Bakeronline Management Team, national Bakeronline sales ambassadors and the local Puratos Management Teams, and formalize with a forecast for the short term (Yt+1) and the longer term(Yt+5)
  • Business development management and support to countries:
    • Collaborate with local Bakeronline Sales Ambassadors and the Puratos subsidiaries to define, implement and follow up the results of the sales strategy
    • Support the commercial and marketing activities of the Puratos subsidiaries (e.g. by training and guiding local Puratos sales teams)
    • Actively support business development of large accounts
    • Propose, agree and roll-out corrective actions or acceleration plans with Bakeronline Management Team and local Puratos Management team
  • Build and maintain third party collaborations that could help to boost sales results
  • Build Market intelligence for future innovations on customer – competitor – consumer – company level.
  • Act as International Sales Manager / Facilitator and share your experiences in the different countries in order to boost the sales results in each country. Build & animate the international Bakeronline sales community, sharing success stories & elevate the level of Bakeronline knowledge internationally.

Our offer to you

Bakeronline is an exponentially growing scale-up with a team-oriented culture and a hands-on mentality. Additionally, we put great importance on the mutual reinforcement of each employee and are enthusiastically providing after-work bounding. Each member of our team obtains freedom, the opportunity to develop new and existing personal skills, and the luxury to collaborate directly with the management team. This is your chance to join a team of professional, dynamic and ambitious experts that believe in the power of continuous learning, ownership and team spirit. In addition, we pay salaries that are above the industry average for scale-ups. Join us!

Join us in our adventure!

Our young and dynamic team is expanding. In our scale-up, you'll have a visible impact and you'll keep developing your own skills.

Who are we?

Bakeronline is a Belgian company, part of the Puratos Group, in full growth with worldwide expansions in more than 20 countries. Since 8 years, Bakeronline is the pioneer in providing e-commerce to every local artisan bakery, patisserie and chocolaterie. Today Bakeronline strives to be the digital partner of every bakery, patisserie and chocolaterie worldwide by offering its various digital services (personalized webshops, websites, applications and marketing support).

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Why work with us?

Make your own decisions.

Manage your projects and report directly to management.

Stay flexible.

Casual atmosphere. Start between 7 - 10 AM.


Work with the newest technologies and tools.

Work hard, play hard.

Do what you love in a young dynamic team.

Have a visible impact.

Build a product that is expanding worldwide.

What is our goal?

Our goal is to serve the artisan businesses in a digital way, to make their shop future-proof, and to innovate permanently based upon new requirements or desires of our bakeries. We actively think about how we can make the life of the baker easier, and implement this into our technology.

Our team consists of passionate professionals who are ready to deal with any challenge. Being a relatively young company, we have a dynamic atmosphere with a hands-on mentality. We are already present in 5 European countries and we are eager to expand this international team. You can be part of our team with a first row seat for this adventure, as we expand worldwide!

Open positions

These are our current open positions. Don’t find what you are looking for? You can always contact us directly via


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